When someone you care about is going through a tough time, cheery holiday sentiments can fall short. Option B teamed up with PAPYRUS to create this special line of greeting cards to help you share love and support when the holidays don’t feel so happy. Whether your friends or loved one are struggling with illness, separated from family, or coping with loss, you can send a card to let them know you're thinking of them.

Discover actions big and small that you can take to offer extra support to friends and loved ones who are struggling with illness, separated from family, or coping with loss.

These recommendations from experts and the Option B community can help if you’re struggling with illness, separated from family, or coping with loss this holiday season.

Discover actions big and small that you can take to offer extra support and help friends and loved ones who are struggling with illness, separated from family, or coping with loss.

One of the best gifts you can give this holiday season is to be there for those who need it most. #OptionBThere is about helping you find the right words and thoughtful gestures to support your loved ones, show them that they’re not alone—and maybe even spark a little joy. Learn how to support friends and loved ones who are separated from family, coping with loss, or going through other challenges this holiday season.

When someone you care about is going through a tough time, cheery holiday sentiments can fall short. That’s why we teamed up with PAPYRUS and and Emily McDowell & Friends to create these free e-cards to help you share love and support when the holidays don’t feel so happy. Simply click the card to email it to a loved one directly from this page. You’ll be able to add a personalized note before you send, and you can send as many as you’d like.

If a friend is going through hard times, consider making a promise—to them or just to yourself—to be there for them through the holidays and beyond.

Discover new ways to honor lost loved ones, and even reconnect with them—from planting a memorial tree to singing their favorite songs.

Read how to navigate the pressures or expectations of gift giving during the holidays when you’re not financially stable. Understand the psychology of spending and strategies for enjoying the holidays without guilt or pressure to spend.

It might surprise you that during this season of holiday parties and family gatherings, some of us feel more alone than ever. Loneliness creeps up year-round, but it can be an especially tough experience during the holidays.

When a friend or loved one is going through a hard time, the usual holiday greetings—“Merry Christmas!” “Happy Hanukkah!”—may not feel right. Try some of these holiday greetings instead.

When things are tough for someone you care about, it can be tempting not to talk about it—but that’s often the opposite of what your friend needs. Use these tips to talk about grief, loss, and hardship in an authentic way.

Some days can be harder than others. Use these strategies from Option B to find strength on hard days like holidays, anniversaries, and birthdays.

The holidays aren’t the most wonderful time of the year for everyone. Use this Bill of Rights to give yourself permission to make the holidays what you need them to be.

If your loved ones are struggling this holiday season, you can relieve some of their stress and help them find joy.

Tips for helping friends and family participate in the holidays in a way that works for them.

In any year—but particularly one filled with collective hardship and struggle—this holiday can bring on a variety of emotions. No matter what this day looks like for you and your loved ones, we see you. Here, you'll find expert-backed advice to help you navigate the day and support the people in your life who are going through a hard time.

Quirky cards from well-known illustrator Emily McDowell that acknowledge how your loved ones are really feeling this holiday season.

Holiday gift ideas, like a homemade photo album, that let a friend know how much you care, sourced from the Option B community.

Writing down small wins and positive moments can have a lasting impact on your mood and make the holidays a little brighter.

Advice for navigating the holidays when kids are coping with the absence of a loved one.

The holidays might be a challenging time if someone you care about is dealing with addiction—whether it’s substances, medications, tobacco, or certain behaviors. Learn about the signs that your loved one might be having a difficult time and find ways to support them.

There’s something about the holiday season that brings out the spirit of generosity. In addition to making things a bit brighter for others—and helping us feel good in turn—this season of doing good gives us a way to teach children a lesson in caring for others.

Parents who’ve lost a partner may not know how to spend birthdays, anniversaries, and holidays like Mother’s Day. Find ways to support your friend or loved ones and help plan a Mother’s Day that feels right.

Parents who’ve lost a partner may not know how to spend birthdays, anniversaries, and holidays like Father's Day. Find ways to support your friend or loved ones and help plan a Father’s Day that feels right.

A guide to hosting an event for friends who are struggling this holiday season, from the experts at the Dinner Party.

Have a friend who is struggling? Rather than just signing a holiday card, set aside some time to reflect on your relationship and compose a letter that expresses what they mean to you.

Significant days like a birthday, holiday, or the anniversary of a marriage or a loved one’s passing can be stressful for people dealing with challenges like grief, divorce, or illness. You can help them make a plan for how to spend the day.