When a friend or loved one is facing a difficult Mother’s Day, small gestures of love, empathy, compassion, and support can go a long way. That’s why we teamed up with PAPYRUS to create this special line of cards to help you send a heartfelt messages and condolences to those who need it most this Mother’s Day. These free ecards will help show support to those near and far.

In any year—but particularly one filled with collective hardship and struggle—this holiday can bring on a variety of emotions. No matter what this day looks like for you and your loved ones, we see you. Here, you'll find expert-backed advice to help you navigate the day and support the people in your life who are going through a hard time.

After her mother died, Cheryl Strayed – the author of Wild, Tiny Beautiful Things, and Brave Enough – had never felt more lost. Cheryl hiked herself back to “the woman her mother wanted her to be” on the Pacific Crest Trail, developing her resilience along the way. In this conversation with Sheryl Sandberg, Cheryl shares what she learned on her hike and about the enduring power of a mother’s love.

The Option B community shares their feelings about Mother’s Day and how loved ones can show they care. Whether it's infertility, the loss of a family member, or difficult relationships, these stories of resilience can help you through Mother's Day.

Parents who’ve lost a partner may not know how to spend birthdays, anniversaries, and holidays like Mother’s Day. Find ways to support your friend or loved ones and help plan a Mother’s Day that feels right.

For those who have lost their mom, Mother’s Day can be a painful reminder that she’s gone. You can support grieving friends by finding ways to remember and celebrate their mothers’ lives.

For people who want children, Mother’s Day can be a sensitive time. If a friend shared their struggle with infertility or a miscarriage, show you’re thinking of them this Mother’s Day. These 6 tips can help when you support friends or loved ones who don’t have kids but want them. #OptionBThere

“Happy Mother’s Day” doesn’t apply for everyone—and can even hurt some. A traditional greeting might be a painful reminder for someone who has experienced illness, infertility, or the loss of a parent or child. Follow these 3 steps to be more thoughtful about your Mother’s Day greeting this year. #OptionBThere

Families today don't all look the same—and that’s a good thing. More children than ever are being raised by single parents, adoptive parents, LGBTQ parents, or in blended families. Some might feel excluded on Mother’s Day. Here's how you can recognize all the important people in your life.

If Mother’s Day is painful for you, you’re not alone—and you have the right to spend it however you want. Maybe you’ve lost your mom or you don’t have a great relationship. Or maybe you’re struggling with infertility or the loss of a child. Here are seven tips to help you this Mother's Day. Share them with your friends and loved ones so they can support you in the best way.

The life-changing loss of a child can feel that much more profound on Mother’s Day. Here are 7 ways to help bereaved parents cope with a difficult day like Mother’s Day.

Standard greeting cards won't do when a friend or loved one is facing a difficult Mother’s Day—whether that's due to loss, infertility, or family challenges. Our friends at Hello!Lucky created this special line of cards to help people share love and support when Mother’s Day doesn’t feel very happy.

For many, Father’s Day is filled with celebration and togetherness. But for people who have lost a child or father, or who are struggling with infertility or illness, it can be hard. Here, you’ll find actions large and small you can take to offer extra support and help them find meaning this Father’s Day. #OptionBThere

When a friend or loved one is facing a difficult Father’s Day, small gestures of love, empathy, compassion, and support can go a long way. That’s why we teamed up with PAPYRUS to create this special line of cards to help you send a heartfelt messages and condolences to those who need it most this Father’s Day. These free ecards will help show support to those near and far. #OptionBThere

Some days can be harder than others. Use these strategies from Option B to find strength on hard days like holidays, anniversaries, and birthdays.